Millikin University - Decatur, IL
Digital Media Marketing

Students who complete a degree in Digital Media Marketing will be self-directed team players who show initiative and accept responsibility of their work in digital media marketing.  The work could include writing and posting blogs, creating press releases, proofing and editing, tracking metrics and maintaining business digital media platforms like LinkedIn, Facebook, Twitter, YouTube, Pinterest and Instagram.

Job opportunities for students who demonstrate this expertise include digital media specialist, social media coordinator, and digital marketing associate.  Broadly speaking, positions can be found in digital marketing (online, interactive, integrated, mobile), sales, business development, product management, SEO, web analytics, advertising, content marketing, social media and social networking, e-commerce and digital editing.

Digital Media Marketing Curriculum
Digital Media Marketing 8-Semester Plan

Carrie Trimble -
Millikin University - Decatur, IL
Millikin University - Decatur, IL